Hurlingham Club Events

'Slow down to speed up' approach to software selection

Events management system selection case study

The challenge

The Hurlingham Club’s hospitality and Banqueting Event Order (BEO) management system had reached the product end of life and was being programmatically retired by the vendor.

To avoid any disruption to the activities of the events teams, the challenge was to find a suitable replacement system and ensure that it could be successfully installed, months before the old solution was retired.

With multiple teams using the system, from Events Sales to Food & Beverage, it was critical to take all of their views on board and select a solution that would meet their differing needs equally well.

Key objectives

About The Hurlingham Club

Situated in Fulham overlooking the Thames and set in 42 acres of beautifully landscaped grounds, The Hurlingham Club is one of Britain’s most prestigious private members’ clubs. It has hosted many high profile events such as the BNP Paribas Tennis Classic and the Wimbledon Ball, making it a sought-after venue for those wishing to hold an exclusive event or wedding in London.

The solution

With a deadline looming, it could be tempting to fast-track the decision-making process, however that often leads to rash choices. Instead, Conduit enabled The Hurlingham Club team to work in a steady, coordinated fashion, using a proven software selection framework and a collaborative approach, allowing them to achieve their shared objectives and a consensus more quickly.

The first task was to work with the The Hurlingham Club to define, prioritise and document business needs and processes across the different teams. The information was used to identify a list of suitable vendor solutions and to provide them with critical context for their bids.

Conduit then supported the team throughout the entire RFP process lifecycle, from authoring and distributing the RFP documentation, to developing effective scoring methods, and participating in the final evaluation and contract negotiations.

How we helped

Outcome

Conduit’s coordinated approach allowed The Hurlingham Club to reach a unilateral, well-balanced and timely decision on their new software investment. With accurate planning and documentation, the process led to a smoother internal buy-in from multiple stakeholders and departments, and the successful realisation of all key business objectives.

A similar approach was used to help The Hurlingham Club to select a new CRM and Membership system.

"I highly recommend Conduit's services, they fulfil a very important and often very hard to fill gap in the whole process of understanding business process, documenting requirements and developing meaningful plans that save time and money to the organisation.  If you are looking for consultants with bags of experience that always go the extra mile, look no further."

Noel Dixon, CTO, The Hurlingham Club

Get in touch about your project

To discuss your requirements with one of our team, call 020 3026 7449,  or click on the button below to schedule a call:

This website uses cookies to ensure you get the best experience on our website.

Download our free

Loyalty key principles guide​

Your privacy is important to us. We will not share any of your information with anyone ever. No way, no how.

Download our free

Data Zen White Paper

Your privacy is important to us. We will not share any of your information with anyone ever. No way, no how.

Download our free

Performance Measurement Toolkit​

Your privacy is important to us. We will not share any of your information with anyone ever. No way, no how.

Download our free

Customer Acquisition Cheatsheet

Your privacy is important to us. We will not share any of your information with anyone ever. No way, no how.

Download our free

Persona template

Persona template

Your privacy is important to us. We will not share any of your information with anyone ever. No way, no how.